Job Description

Job Description Sr. Technical Content Writer

Experience – 8-10 years

Location – Noida / Gurugram / Hyderabad

We are looking for a Technical Content Writer to join our marketing team to plan, write, and edit content for email campaigns, website copy, blog posts, solution guides, case studies, and white papers.

Applicants must share writing samples with the application. Writing samples may include published emails, white papers, case studies, and public website content.

Responsibilities

• Ideate, plan, and maintain an editorial calendar supporting the lead generation and brand development goals of the team.
• Develop target personas and buying cycle models that guide the creation
• Conduct and maintain research on timely industry-related business and technical topics that become ‘pillar’ content topics for papers, blogs, emails, videos, and other content types.
• Ideate, outline, write, peer-review, edit, and publish business and technically-focused content for emails, web pages, blog posts, case studies, solution guides, brochures, and white papers.
• Own the content creation process from beginning to end, including the review of content by SME stakeholders, editing, formatting, final approvals, and publishing.
• Delivery of content that aligns with and supports the GSPANN brand, is grammatically correct, is spelled correctly, and targets the language and tone of the U.S.-based audience.
• Works jointly with the marketing team to plan, refine, and execute a content strategy the supports the strategic direction of the organization, addresses new market opportunities, and closes gaps in existing messaging.
• Independently plan, research, outline, write and edit new and update existing content, while closely working with the marketing team, practice leadership, project teams, and company leadership in the content creation process.

Requirements

• Commitment to excellence in communication—from initial concepts to the published product—the candidate is committed to flawless content.
• Minimum of 8-10 years of experience as a technically-focused content writer within an IT services.
• Best-practice experience with and understanding of Coschedule, Jira, Confluence, Microsoft Word, Grammarly, StackEdit, Google Keyword Planner, SEMRush, ActiveCampaign, or equivalent.
• Has worked closely with marketing teams, providing content marketing leadership, coordination, and content development.
• Must understand and have supported the marketing and sales cycles within an IT services firm. Understanding of how content assets support stages within the SiriusDecisions Demand Waterfall and other content target models.
• Understands the business domain and technical aspects of software platforms e-commerce, content management, data management, analytics, and mobile applications.
• Understands application and technologies around quality assurance, test automation, DevOps, and production support.
• Early career experience as a developer or consultant is desirable.